Build a campaign to make money, not for the sake of looking good out there. Planning marketing campaigns doesn’t have to be complicated. If you put everything on paper right from the start and focus on what truly matters to your business, you can gain…
“Great things in business are never done by one person. They’re done by a team of people.” — Steve Jobs For you and your team truly to achieve success, communication is absolutely crucial. Do you have regular meetings with your team? Or does the day-to-day…
How to Generate More Leads with Direct Marketing If you want to grow your business, you will need to mix inbound and outbound marketing techniques to reach more people. Sometimes clients will find you (inbound marketing), but there will be a time when you will…
Are you a generalist or a specialist? These two disparate learning systems can define your journey and your career, so it’s a good idea to find out which one will help you become a successful entrepreneur. As we have discussed before, the school years only…
You need a mindset shift to counter the fear of failure. If you stop thinking that failure is possible, you’ll no longer be stuck with fear. In life, you win, or you learn. Mistakes come back as lessons and help you become a better person…
Life is a learning experience. Learning and personal growth go hand in hand, so you want to keep learning all the time in order to become successful. Determination alone isn’t enough to help you achieve your goals. Do you remember the formula for life success? …
Your website and social media channels are billboards to the outside world. People search for your brand and products online and want to find out easily everything they need to know about you: who you are, what you sell, or what you stand for. As…
You don’t want to use social media just because every business uses it. Instead, you want to utilise social media to help as part of your overall marketing strategy to increase visibility. Here are 21 strategies you can start implementing right now to increase online…
The more content you have out there — on the web or in newspapers and magazines — the easier it becomes for people to find you. Every piece of content is like a billboard that helps you promote your brand and lets people get to…
When you set goals, keep this idea in mind: effective goals generate growth. As you sit and write down your goals, think about what you want to achieve, and how you can grow whilst moving towards your objectives. If your plans don’t scare you a…
